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Narrow Your Focus to Find Your Ideal Customer Every company, product manager, sales leader, and CEO should be thinking about their target market. Who would make their best customers? I believe that the parameters used to define target markets are too broad and vague and that efforts to significantly narrow

As AI continues to gain momentum within companies, it’s important to distinguish between two main categories of AI usage: stationed, strategic projects, and the personal, often hidden, use of AI by individuals in their workflows. One challenge in the latter category is that people are hiding the fact that they

Empathy is a popular concept these days, for many valid reasons. However, it is often conveyed as a sense of acceptance and sometimes even passiveness. What I mean is that empathy often means that you CAN’T understand someone’s perspective because it is different from yours and so therefore accept the

Content from the Learning Lab can be leveraged in many ways, from structured workshops, in-person training, individualized learning, or integration with a transformational project. In this video course, learn how you can develop your best applications with the content, with the significant chunk of the time spent demonstrating how to

I recently rediscovered a great quote from President John F. Kennedy. It was during Lehigh University’s commencement, where I was observing my daughter Emma’s graduation. The original quote is from Kennedy’s commencement speech at Yale University on June 11th, 1962, and was echoed by Lehigh’s President Joseph Helble in his

When someone utters the phrase “problem solving”, what is the first image that comes to mind? For most people, those words immediately take you into problem solving tools and templates. This is because many of us have gone through training program after training program to learn various tools. For myself,

OpEx, a common shortening of the term Operational Excellence, has gotten plenty of traction in both program names and job titles. But what does it mean? The quick answer is…it means whatever you want it to mean. Let’s first look at the origins of OpEx. There are two primary driving

Unicorns are companies that reach a $1B valuation while still being privately held. Giants can often be summarized originally as FAANG (Facebook, Amazon, Apple, Netflix, and Google) and now MAMAA (Meta, Apple, Microsoft, Amazon, and Alphabet). These companies are often referenced as examples to follow. Learn from their success. After

The Administrative Assistant has been often referred to as a perk, rather than a crucial resource to help an organization’s effectiveness. This shift in thinking, and language, really began with the adoption of email, where communication from person to person didn’t have to be managed. This continued to evolve as

A good question is one of the most valuable of my possessions, and I am always looking to add to my collection. I discovered, or rediscovered, a powerful question from commentator and author David Brooks. He was giving a talk at Lehigh University for the Hagerman Lecture from The Center